Merch that fans need to own.

Unforgettable brand presence.

Logos and visual identity systems designed to grow with brands.

Sather Design Co. is the creative practice of Peter Sather, specializing in illustration, design, and typography.
Indie Outfitters
Brand Design
Cactus
Brand Design
Plano
Logo

PHILOSOPHY

Words are spells (ooOOoo) They have the power to change minds and alter behavior.
But it isn’t enough to simply tell someone why they should feel. They must be inspired.

Sather Design Co. distills the unique stories of ambitious brands and crystalizes them into flexible identities systems that are fit for the future.


SERVICES
  • In today’s crowded marketplace, it is irresponsible for brands to simply “fit in.” Our consulting services are designed to unearth your brand's unique story and craft a compelling narrative that resonates with your audience. Great design doesn’t happen by accident. It demands context that is discovered through participation, research, and strategy; strategy that reveals your unique value proposition, defines your audience, and informs marketing decisions.

    Design without strategy is equivalent to talent without hard work.

  • From massive billboards to mobile apps, brands have the opportunity to reach their audiences with an ever-growing variety of marketing materials.

    In order to inspire loyalty among them, brands must equip themselves with a comprehensive kit of logos, colors, and typography. Effective brand guides cultivate loyalty through consistent application of those assets in any environment.

  • Currently at Denver Advertising School. More TBA

  • If you’re a design or advertising student, don’t hesitate to reach out for industry insights free of charge!

NBA

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Niantic

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Plano

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Pure Fishing

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Arapahoe Basin

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Trimble

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Christy Sports

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NBA / Niantic / Plano / Pure Fishing / Arapahoe Basin / Trimble / Christy Sports /

Words have meaning,

Type has Spirit

-Paula Scher

What story will you share?